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 The last day to enter the American Advertising Award Competition for Inland Empire is Friday, January 24, 2014!

The American Advertising Awards Competition for the Inland Empire is open to both industry professionals and students (formerly known as the ADDY’s). Entrants must have created the work in the Inland Empire and the work must have appeared in the general public media between January 1 and December 31, 2013. The competition is a great opportunity for advertising professionals and college students to be recognized by industry peers.

The American Advertising Awards Inland Empire competition covers all aspects of advertising and the competition itself includes over 170 categories. Judges select the most creative work by scoring all creative dimensions for each entry. Also, there are categories for non-advertising work like the Elements of Advertising, which accepts work in photography, illustration, web design, etc that did not appear in advertisements. More information can be found at the AAF Inland Empire website http://www.aaf-inlandempire.com/addys

Last year AAF Inland Empire local level competition drew hundreds of entries, with gold winners moving on to the district level competition. District winners advance to the national competition, whose winners are announced at AAF’s ADMERICA! national conference.

Also, the three-level competition is unique to the American Advertising Awards, as is its student competition. “Our student competition really mirrors the professional competition,” John McCarthy, Chairperson for the Inland Empire Competition says. “Other major competition programs are stripped-down versions. The American Advertising Awards offers students much more opportunity.” Last year the Inland Empire competition saw nearly 200 student entries.

The competition is open to both members and non-members of the Inland Empire chapter of the American Advertising Federation (AAF). The Inland Empire chapter of the AAF includes the 27,000 square miles that comprise the counties of San Bernardino and Riverside. For entry details, visit http://aaf-inlandempire.com/addys/

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