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Getting Your Business Noticed Online Is Topic of Ad Club/AMA Speaker, April 12

(Riverside, CA) A presentation for local business on how to get noticed online will be held Thursday, April 12 at the Old Spaghetti Factory in Riverside, 11:30am-1:30pm.

Sponsored jointly by the local chapters of the American Advertising Federation (AAF) and  American Marketing Association (AMA), the event is open to the public.

Damian Rollison, Vice President of Product and Technology at Universal Business Listing will explain why local business should be listed on multiple sites such as Yelp, Foursquare, Angie’s List and CitySearch—not just Google.

Rollison will discuss how search engines like Google get their local business data and how companies can control it.  Tools to analyze and improve listings on Google Places, Bing Local and Yelp will also be addressed.

“If you have a business with a local store front like a flower shop, dry cleaners or a restaurant, you need to attend this luncheon,” said John McCarthy, Senior Director of Digital Strategy at WebMetro in San Dimas.

McCarthy is also the chair of the local ADDY competition for excellence in advertising, which is hosted annually by the Ad Club.  He recommends that small business owners, city and redevelopment agencies, ad agencies, marketing staff and online marketing companies attend the luncheon.

For Ad Club/AMA members, the luncheon is $25 and $40 for the public.  The Old Spaghetti Factory is located at 3101 Mission Inn Ave., in Riverside.  For more information call (909) 921-1062 or visit http://aaf-inlandempire.com.

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