CSUSB BUSINESS CENTER TO HOST “BRANDING AND POSITIONING – DEVELOP A STRONG BRAND TO CREATE INSTANT RECOGNITION” MAY 3

PALM DESERT, Calif. – The Coachella Valley Women’s Business Center at Cal State San Bernardino will host a workshop to help entrepreneurs seeking assistance with the marketing tool, branding on May 3.

The workshop will define terms, demonstrate concepts, such as how to make your brand and company memorable, and what makes a successful brand.

Instructor for the workshop is Suzan Chin, Vice President and CMO of Creative Raven, a full service marketing communications, design and creative services production firm.

The workshop will be held from 5:30 p.m. to 8:30 p.m. at the center’s office at 77-806 Flora Road, Suite A, just off Washington Street and the 10 Freeway in Palm Desert. Cost for the workshop is $15 with online registration, $20 at the door.

For more information, or to register for the workshop, contact Kim Scanlan at (760) 345-9200. To register online, visit the CVWBC website at cvwbc.org.

The Coachella Valley Women’s Business Center is a program of the Inland Empire Center for Entrepreneurship at Cal State San Bernardino in partnership with the U.S. Small Business Administration. The CVWBC provides business counseling, training and mentoring designed for women business owners.
The program provides services in English and Spanish to Latina business owners, currently the fastest growing group of women business owners in the country.

The Coachella Valley Women’s Business Center’s hours are Monday-Friday, 9 a.m. to 5 p.m. and Saturday by appointment only.

For more information on Cal State San Bernardino, contact the university’s Office of Public Affairs at (909) 537-5007 and visit news.csusb.edu.