SBETA Workforce Connection

New Business Opportunities: Capturing Overseas Markets

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Key Points

• The vast majority (95%) of the world’s consumers live in countries other than the U.S.
• Exporting may help your business weather downturns in the domestic economy.
• In the U.S, one out of five jobs depends on exports.

The U.S. market is overflowing with products and services that are in high demand overseas. This presents a unique opportunity for domestic companies here to invest and expand sales abroad. And, to make selling products overseas more obtainable, the U.S. Government has signed free trade agreements with many countries and is in negotiations to develop trade agreements with many more.

So, why should U.S. businesses consider exporting and capturing overseas markets? It is simple, 95% of the world’s consumers live in countries other than the United States. If you are only offering and selling your products domestically, then you are only selling to a partial customer base. The statistics provided by buyusa.gov show the benefits of selling to overseas markets; U.S. businesses need to take a closer look at them. For example, selling overseas enables a company to weather the downturns of a domestic economy, helps companies to diversify their portfolios, and enables them to expand and become more competitive. [1]

Exporting may be the key to give your business the boost it needs to weather the downturn in this economy. Economist, Byron Shoulton, with FCIA Management Co., Inc., emphasizes, “…it is a time of immense opportunity for U.S. companies to capture markets overseas…if you are not already doing so, it is a time to explore foreign markets for your products, for your services and for your expertise.” Continue Reading the story……

About San Bernardino Employment & Training Agency (SBETA) :

San Bernardino Employment & Training Agency provides free employment services for businesses. Call today so we may assist you with your human resource needs.  For more information click here or contact Joe Castro at 909-888-7881 Ext. 268

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