Ronald L. Burgess
Articles by Ronald L. Burgess
Ron Burgess became involved with entrepreneurship far before it was popular. At the University of Colorado Business School, no courses were offered for small business. Nearly all his classmates went to work for Fortune 500 firms. Instead, Ron opened a specialty retail store. Ten years, seven stores, and a small manufacturing plant later, he left his entrepreneurial endeavors and went to work for the nation’s largest retail merchandising consulting firm.
With three years as a field consultant, and four more as the Director of Product Development, he came into contact with hundreds of small businesses and their problems. He also trained scores of business consultants in the area of merchandise planning, inventory control and computerized planning systems.
Itching to be in business again for himself, Ron started Burgess Management Consulting in 1989, specializing in strategic planning, marketing and marketing management. Today he is a “Chief Marketing Officer for hire,” where he works with owners and presidents to grow business and manage marketing initiatives.
Always interested in marketing technology, Ron was interested in the Internet as early as 1996. Burgess Management Consulting built its first website in 1998, and the next year founded RedFusion Media with son Jon and wife Molly. RedFusion manages many of the marketing campaigns; brand development, Internet marketing, print and PR of Ron’s client base.
Ron, is a speaker on marketing subjects, and has written over one hundred articles on marketing, the Internet and management practices. He has served on numerous non-profit boards and is currently President Elect for the American Marketing Association- Inlands Empire.
Principal – Burgess Management Consulting
Founder/CEO – RedFusion Media, Inc.
American Marketing Association – Inland Empire, Board Member & President Elect
Redlands Rotary – Member
Redlands Fortnightly Club – Member