In large companies, a category of products or services may be managed by an entire staff. All category related expenses, departments or SBUs (strategic business units) are accounted for. In...
We define marketing as the (money making) activity between the customer and an organization’s assets. It is important to understand what those assets are; and many make the mistake of...
Every marketing-driven company cares about how they are meeting the needs of customers. Some have formal programs to ask and assess how they are doing in the minds of their...
(Inland Empire) - Redlands Historical Glass Museum Director Frank Herendeen; and Museum Display Chairperson Barbara Soleter (far right) are pictured receiving an 1885 Mary Gregory cake plate. Margaret Smith (center)...
Here The Henehan Company shows it really can be done. It used to be that an entrepreneur knew the name and the names of all of the children of each...
Continuous Quality Programs, Six Sigma, Customer Relationship Management and other management fashions come and go; but one organizational type that is as old as business, and continually provides competitive advantage...
Space is still available for stepping back into a simpler time, when kids made their own fun and imaginations ruled. Children ages 4 to 7 are invited to a three-day mini camp...
WASHINGTON, D.C. – Rep. Howard P. “Buck” McKeon (R-Santa Clarita) today issued the following statement after the United States Supreme Court issued its ruling in McDonald v. City of Chicago with...
As the person most responsible for bringing in new business for my company, I have relied almost exclusively on traditional networking. For more than twenty-five years, this has worked well...
13 year-old mountaineer Jordan Romero will be in Big Bear to autograph his new book, THE BOY WHO CONQUERED EVEREST.
